This double-sided poster was used by the Colonel to publicly thank Milton Berle for having Elvis perform on his national TV program while at the same time advertising Elvis' upcoming concerts in San Diego California.
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Elvis' second appearance on the Milton Berle Show was on June 5 at the NBC Studio's in Hollywood, California. Elvis' performance of 'Hound Dog' on this show drove the audience wild, and had the press and some of the viewers appalled. It is one of his most controversial performances. It was also Elvis at his best. Besides 'Hound Dog', Elvis also sang 'I Want You, I Need You, I Love You'.
The Milton Berle Show – NBC Studio Hollywood, California - 05.06.1956
Hound Dog
Dialogue
I Want You, I Need You, I Love You
Stop, look and listen baby that's our philosophy .... First thing in the morning, last thing at night ... look, stare everywhere and see everything inside .... Stop, look and listen!
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